Job description for Digital Marketing Executive



• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising

• Maintain and manage all landing pages and websites under the Banyan Group Residences

• Responsibilities for all the email marketing campaigns etc.

• Measuring and reporting on the performance of all digital marketing campaigns



Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, marketing, social media and display advertising campaigns

• Design, build and maintain our social media presence

• Identify trends and insights, and optimize spend and performance based on the insights

• Plan, execute, and measure experiments and conversion tests

• Collaborate with external teams to create landing pages and optimize user experience

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Instrument conversion points and optimize user funnels

• Collaborate with agencies and other vendor partners

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

• Coordinating with vendors to get translation done for all the required materials



 



Requirements and skills

• Age above 28 years+

• Good attitude

• Proven working experience in digital marketing (at least 3 years’ experience)

• Good English communication skills for both verbal and written skills

• Experience with Google Advertising (SEO, SEM,GDN)

• Experience with Google (GMB, GTM, GA4)

• Email marketing (Mailchimp, Iterable etc).

• Experience with Web landing page/conversions

• Understand of HTML is a plus

• Strong analytical skills and data-driven thinking

• Good knowledge of excel (Pivot is a plus) for analysis

• Up to date with the latest trends and best practices in online marketing and measurement

• Work full time in Phuket’s Office .

Laguna Phuket Hotel Group

390/1 Moo1 Srisoonthorn Road, Cheangtalay, Thalang Phuket 83110 ภูเก็ต

ติดต่อสมัครงาน: Human Resources Department

โทรสมัครงาน: 076362300

Email:

Website: